Monday, January 21, 2008

Thumbs Race as Japan’s Best Sellers Go Cellular

As always, Japan is at the bleeding edge of technology-led social change. In the country that gave the world its first novel - "The Tale of Genji" - millenia ago, a new form of novel is taking the charts by storm: the cellphone novel.
The affordability of cellphones coincided with the coming of age of a generation of Japanese for whom cellphones, more than personal computers, had been an integral part of their lives since junior high school. So they read the novels on their cellphones, even though the same Web sites were also accessible by computer. They punched out text messages with their thumbs with blinding speed, and used expressions and emoticons, like smilies and musical notes, whose nuances were lost on anyone over the age of 25.

“It’s not that they had a desire to write and that the cellphone happened to be there,” said Chiaki Ishihara, an expert in Japanese literature at Waseda University who has studied cellphone novels. “Instead, in the course of exchanging e-mail, this tool called the cellphone instilled in them a desire to write.”

Indeed, many cellphone novelists had never written fiction before, and many of their readers had never read novels before, according to publishers.
The article can be found here on the NYT.

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